A new Jarida in Kuwait

This is the campaign from the Arabic daily--Al Jarida-- recently launched in Kuwait. The campaign is designed by creative director Wakim Zeidan of Team Y&R - Kuwait. The country witnessed in 2007 one puzzling mushrooming of the press; indeed, 6 Arabic newspapers were released summing the number of local Arabic papers to 11, with 3 more in the pipeline for early 08. This topic is covered by ArabAd magazine in its December issue 07.

#2

Ranked #2, Wakim Zeidan from Team Y&R-Kuwait, won a round-trip ticket to Phuket island for his visionary work and perfect execution. Well done Wakim! There is more to come.. Pix above: Wakin Zeidan, winner #2 with Amira Behbehani & Timo Everi