EPICA BRONZE 2007, for Saatchi & Saatchi, Beirut for Sebamed--A definite innovative idea in ambient media around the region.
Category: Press, Poster & Techniques
Agency: Saatchi & Saatchi, Beirut
Entry: Sebamed, “Acne” Campaign
"We created 2 posters that we stuck on rugged walls.
The texture of the walls is imprinted on the posters and makes pretty faces look rather jagged: the effect of Acne", explains CD, Samer Younes. Rajaa Khalifé is the Art Director of this original concept.
20071217
rugged faces win bronze
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ArabAd Peace Poster Design Contest
1 comment:
it reminds me of some shopping bags i once saw, in which the string on the bag was part of the art on the bag. for example, when you lifted the bag by its string handle, it would immediately look like the jumping rope of the girl on the bag.
advertising art interacting with the environment...so interesting.
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