To raise brand awareness on Lego as construction toys of kids of all ages, containers placed on real construction sites were transformed into giant lego blocks throughout Denmark.
A massive media coverage resulted in more than 20 newspapers & magazines, national tv & radio.
This is fun fun funkedelic!
20060126
lego land
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2 comments:
it's so legodelic!!
well picked..bravo léga..
les gars = buddies
hmmm...trying to play on words...
Nice try :)
& toutes nos amitiés..keep playing onwards :p it's a lego world after all...
Au fait, La Nuit des Publivores a été reportée d'une semaine, pr cause de deuil national. Tranquille ns serons et respectueux ns devons!
Ce sera donc pr le 27 et le 28 au cinema de Shaab Parc et les billets seront en vente au Virgin du Marina à partir du 7 Février. Voilà tout!...du moins pr l'instant. A+
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