ARTVERTISING

Here are two different campaigns ("go-playground"; "wanna play") for Suzuki/Swift cars (by Pagès BBDO-Dominican Republic) where photoshop has been ditched to welcome a very interesting drawing. Try to look deeper to fetch for the details - click on image for a larger picture; it's quite pleasurable as well as cheerful plus you get really hooked... "Wanna play in that playground?" That's the Swift spirit and it's damn good! Art in advertising is definetly taking the lead. However, these ads are very similar to Nike campaign posted on this blog down below and some others that we've seen and will get posted soon too. Though, it's quite normal that advertising finds inspiration from the arts and vice-versa.. Illustrator: Efrain Raymundo