Good stuff and quite impactful thanks to the 1st effect it leaves and affect at 1st sight. You just feel the urge to go deeper and try to decipher the message.
"Not every driver can spot you in time. Especially at night, look before you cross"
Campaign for pedestrians' awareness by Ad Planet, Singapore - Leo Teck Chong (Creative Director) - Alfred Teo (Associate CD / Copywriter)
20061023
Pedestrian beware!
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