For WWF (World Wildlife Fund) by Ogilvy & Mather - Mumbai. "Fashion claims more victims than you think"
20060225
poor fashion victims
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click on awarded ads, ogilvy and mather, print, public awareness, WWF
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4 comments:
Poor things...its really sad!
Nice execution of an emotional appeal. Good photography, too! :-) (no medium size?)
Mr. Brain
I work for Ogilvy New York and I am proud of this work. One thing though...do people wear these skins? I don't think so. I can see this campaign extending: croc shoes, mink coats, etc.
Cool idea...
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